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Burroughs Wellcome
Matching set of handpainted Dutch medical ceramic tiles distributed to pharmacists over 12 years. This mail promotion drove a 71% response rate. These tiles remain prized collector’s items 30 years later.
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Schering Plough
Medipro created two sets of 8 pre-Columbian figurines depicting skin and mental health issues. These figurines became the focus of several print campaigns by the client, and some doctors still have them on display – 40 years later.
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Boehringer Ingelheim
Pairing a lighthouse-themed print campaign with our premium handpainted lighthouses caused 95% of physicians to keep these items, reinforcing the link between Mexitil and safety.